Helping Emerging Companies Make it Big
The commercialisation of a new technology is the most important task
that an emerging company will undertake; by getting certain key factors
right, companies can ensure that their technology stands the best possible
chance of being transformed into a successful product.
David Edington and James Wright, PA Consulting Group and Angus Forster, formerly with PA Consulting (September 2010)
Keywords: commercialisation new technology important task
emerging company key factors